Aussiebum wins. Why?
Take a look at this video. It's basically the same as an Abercrombie video--nearly naked hot guys running around in lush scenery--except not as explicitly erotic.
But here's the thing. Aussiebum is selling underwear! They have a valid reason for showing...underwear! So, conveniently, exploitation is a valid marketing campaign for Aussiebum and Victoria's Secret and their ilk.
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